Text animation|Introducing movements that match the scene

Before you begin
Text animation is essential for video editing and presentation materials.
By not only adding movement, but also choosing animations that match the scene and the intention of the production, you can
It can make a big difference in the viewer's impression and understanding.
In this article, we will introduce the typical types of text animation and the scenes in which they can be used effectively.
Contents
Contents
1. Fade in and out
Features: Basic movements in which letters appear and disappear naturally.
Recommended scenes: Calm atmosphere video, intro and outro part.
▶ For example: movie titles and ending roles.
2. Slide-in (up, down, left and right)
Features: Movement of text coming in smoothly from outside the screen.
Recommended scenes: Presentations that want to show information one after another, SNS videos
▶ Example: Display catchphrases and bulleted descriptions in order.
3. Typing-style animation
Features: The production of characters being typed one by one.
Recommended scenes: When you want to create tension or emphasize your message.
▶ Examples: Suspenseful videos or announcement catchphrases.
4. Zoom in and out
Characteristics: Movement of the letters getting bigger or smaller.
Recommended scenes: Openings you want to make an impact or keywords you want to emphasize.
▶ Example: Display of sale information "50% OFF!"
5. Wavy and bouncing animations
Features: The characters move rhythmically, creating a playful production.
Recommended scenes: Entertainment videos, children's content.
▶ Examples: Lyric videos and event announcements.
summary
When it comes to text animation, it is important to be aware of "what kind of scene and what kind of feelings you want to convey" rather than just moving it.
By choosing to match the overall tone of the video, you can make the work more memorable for the viewer.